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Query Decay Map

The keyword-level counterpart to content decay: spot individual queries gaining or losing over time.

Property → Opportunities → Query Decay MapRun analysis1 min read

Same heatmap as Content Decay, with queries as the rows.

What you get

  • A metric toggle, month or week granularity, a time window, a threshold slider, and colour presets.
  • A branded / non-branded filter and a topic-cluster filter, plus search-within-results.
  • A badge showing whether the data came from stored history or live Search Console.
  • The top 50 queries with a filter-aware totals row, and CSV / HTML export.

Part of Opportunities & quick wins. Related: Content Decay Map.

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